Hotel Revenue Management
| Rakennetyyppi: | Opintojakso |
|---|---|
| Koodi: | RBA0403 |
| Tyyppi: | Pakollinen / Perusopinnot |
| OPS: | R-TRB 2010 |
| Taso: | Restonomi (AMK) |
| Opiskeluvuosi: | 2 (2011-2012) |
| Laajuus: | 3 op |
| Vastuuopettaja: | Martin, Elina |
| Opetuskieli: | Englanti |
Toteutukset lukuvuonna 2011-2012
| Tot. | Opiskeluaika | Opettaja(t) | Kieli | Ilmoittautuminen |
|---|---|---|---|---|
| 6 | 24.10.2011 – 2.3.2012 | Claus Norrgrann | Englanti | 3.10.2011 – 30.10.2011 |
Osaamistavoitteet
The student knows how to use revenue management in order to maximise the hotel revenue.
Sisältö
Principles in budgeting hotel revenue, revenue improvement principles, key ratios in profitability and efficiency, price fixing, sales and distribution systems, revenue and yield management.
Opiskelumateriaali
Material povided by the lecturer.
Opetusmuoto / Opetusmenetelmät
Lectures, exercises.
Arviointikriteerit
5 – The student masters the basics in hotel budgeting, key ratios and revenue improvement principles by using Revenue- and Yield management systems. The student master basics in room pricing and comprehends the implication of sales and distribution systems.
3 – The student comprehends the basics in hotel budgeting, key ratios and modern hotel revenue improvement principles. The student comprehends the basics in room pricing and is able to identify sales and distribution systems.
1 – The student is able to identify hotel revenue management related functions, key ratios and sales and distribution channels.
Arviointimenetelmät
Examination, exercises.