Entrepreneurship in Tourism
| Rakennetyyppi: | Opintojakso |
|---|---|
| Koodi: | RBS1201 |
| Tyyppi: | Pakollinen valinnainen (vaihtoehtoinen) / Perusopinnot |
| OPS: | R-TRB 2009 |
| Taso: | Restonomi (AMK) |
| Opiskeluvuosi: | 3 (2011-2012) |
| Laajuus: | 3 op |
| Vastuuopettaja: | Alaviitala, Mikael |
| Opetuskieli: | Englanti |
Toteutukset lukuvuonna 2011-2012
| Tot. | Opiskeluaika | Opettaja(t) | Kieli | Ilmoittautuminen |
|---|---|---|---|---|
| 6 | 24.10.2011 – 2.3.2012 | Mikael Alaviitala | Englanti | 3.10.2011 – 30.10.2011 |
Osaamistavoitteet
The student is aware of various risks and opportunities in the everyday running of a tourism enterprise. He/she is able to estimate and recognize the factors behind the success of a tourism enterprise.
Opiskelijan työmäärä
Total work load of the course: 81 h
- of which scheduled studies 25 h
- of which virtual lectures and guidance 15 h
- of which indipendent studies 27 h
- of which group work 14 h
Edeltävät opinnot / Suositellut valinnaiset opinnot
No prerequisites.
Sisältö
entrepreneurship, key factors in the success of tourism enterprises, unique expertise, subcontractors, sources and use of background information and statistics, financing.
Opiskelumateriaali
Ateljevic, Jovo& Page, Stephen J. 2009. Tourism and Entrepreneurship. International Perspectives. Butterworth-Heinemann.
McKeever, M. P. 2005. How to weire a business plan. Berkeley. Nolo.
- Ryan, J. D. & Hiduke, G. P. (2006). Small Business. An Entrepreneur´s Business Plan. Thomson
Opetusmuoto / Opetusmenetelmät
Conceptualization of a general view, interactive questioning, interactive lecture, study discussion, learning by writing, exercises, group discussion, cumulative group, case exercises, computer-based learning, excursions.
Arviointikriteerit
Grade 5
The student is able to analysis own chances to become a entrepreneur. He or she is also able to recognize the prerequisites for a successful business and identifies the critical factors in tourism business.
Grade 3
The student identifies risks and opportunities in entrepreneurship and is able to utilize business starting process for the development of the own business idea.
Grade 1
The student identifies the premises for entrepreneurship in the own business idea as well as in existing businesses.
Arviointimenetelmät
Numeric scale is used (0-5). Active participation, essay, teamwork, individual exercises and a written report of business analyses and presentation of it.