International Marketing
Rakennetyyppi: | Opintokokonaisuus |
---|---|
Koodi: | TLS2110 |
Tyyppi: | Pakollinen / Ammattiopinnot |
OPS: | LT 2016 |
Taso: | Tradenomi (AMK) |
Laajuus: | 15 op |
Vastuuopettaja: | Pommelin-Andrejeff, Leena |
Opetuskieli: | Englanti |
Osaamistavoitteet
The student understands how to use information for marketing decisions especially in international settings.
The student masters elements of marketing in international context both in consumer and business to business marketing.
The student can collect, analyze and interpret relevant information from the market.
Back