Business Growth Strategies
| Structure Type: | Study unit |
|---|---|
| Code: | TLYS1202 |
| Type: | Compulsory / Professional Studies |
| Curriculum: | TLY 2015 |
| Level: | Master of Business Administration |
| Year of Study: | 2 (2016-2017) |
| Credits: | 5 cr |
| Responsible Teacher: | Virtanen, Henrik |
| Language of Instruction: | Finnish |
Learning Outcomes
Course at Keski-Pohjanmaan AMK (specialisation studies).
The student is able to recognise and choose suitable development subjects during different growth phases of a firm. The student is able to recognise different growth possibilities in the firm and in the firm’s business environment. The student has knowledge of different growth strategies for young and mature firms and organisations.
Student's Workload
Total work load: 135 h.
- scheduled studies: 24 h.
- individual studies: 111 h.
The assesment of student's own learning 1 h is included in contact lessons.
Prerequisites / Recommended Optional Courses
No prerequisites.
Contents
During the course different models for firm growth and development are covered. Tools for detecting relevant development subjects in business processes and tools for planning and implementing growth strategies are covered. During the course internal and external growth possibilities for the firm are also covered.
Recommended or Required Reading and Other Learning Resources/Tools
• Flamholtz, E.G., Randle, Y. (2000) Growing Pains: Transitioning from an Entrepreneurship to a Professionally Managed Firm. Jossey-Bass: San Fransisco.
• Schwenker, B. Bötzel, S. (2007) Making Growth Work. Springer-Verlag: Berlin.
• McKiernan, P. (1992) Strategies of Growth. Routledge: New York.
• Other material to be annouced during the course.
Mode of Delivery / Planned Learning Activities and Teaching Methods
Lectures, discussions, litterature assignment and/or company cases. A development assignment connected to the employers business.
Assessment Criteria
To be announced.
Assessment Methods
Particiaption and group assigments 35%, litterature assignment and/or company cases 65%.