Basics of Communication Theory and Mass Media
| Structure Type: | Study unit | 
|---|---|
| Code: | TLS6301 | 
| Type: | Optional obligatory / Professional Studies | 
| Curriculum: | T-LT 2010V | 
| Level: | Bachelor of Business Administration | 
| Year of Study: | 2 (2011-2012) | 
| Credits: | 3 cr | 
| Responsible Teacher: | Liedes, Pia | 
| Language of Instruction: | Finnish | 
Courses During the Academic Year 2011-2012
| Impl. | Study Time | Teacher(s) | Language | Enrolment | 
|---|---|---|---|---|
| 2 | 2012-03-05 – 2012-05-25 | Pia Liedes | English | 2012-02-13 – 2012-03-11 | 
Learning Outcomes
The student will be familiar with basic concepts in communication theory, how the media has changed.
Student's Workload
81 h itsenäistä työtä.
Prerequisites / Recommended Optional Courses
Tiedottava viestintä ja Suullinen ja kirjallinen vaikuttaminen.
Contents
Finnish media: history, present and future. Analysis of media and articles.
Recommended or Required Reading and Other Learning Resources/Tools
Kunelius Risto 1998. Viestinnän vallassa: Johdatusta joukkoviestinnän kysymyksiin. WSOY. Nordenstreng Kalle – Wiio Osmo A. 2001. Suomen mediamaisema. WSOY.
Mode of Delivery / Planned Learning Activities and Teaching Methods
Virtual exercises.
Assessment Criteria
1=Is familiar with basic concepts of communication theory.
3=Is familiar with concepts of communication theory and basics of news production.
5=Masters concepts of communication theory and basics of news production and is able to analyze articles.
Assessment Methods
Exercises and examination.
