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Front Page > Archived Education > Business Economics (T-LT) > 2010V > Year 4 > Implementation of Internal Newsletters (TLS6104)

Implementation of Internal Newsletters

Structure Type: Study unit
Code: TLS6104
Type: Optional obligatory / Professional Studies
Curriculum: T-LT 2010V
Level: Bachelor of Business Administration
Year of Study: 4 (2013-2014)
Credits: 3 cr
Responsible Teacher: Backman, Maj-Lis
Language of Instruction: Finnish

Learning Outcomes

The student understands the importance of the internal magazine and internal communications. He will learn to produce and supply different types of texts

Student's Workload

Total work load of the course: 81 h
- of which scheduled studies: 40 h
- of which autonomous studies: 41 h

Prerequisites / Recommended Optional Courses

Basic studies

Contents

The magazine design, content production, journalism basics, interview techniques, cooperation with a printing company.

Recommended or Required Reading and Other Learning Resources/Tools

Mykkänen Päivi. 1998. Yhteisölehti. Tekijän opas. Inforviestintä.
Kotilainen Lauri. 2003. Parempi lehtijuttu. Inforviestintä.

Mode of Delivery / Planned Learning Activities and Teaching Methods

Lessons company visits, excersises

Assessment Criteria

1 the student understands some basics of planning and producing an internal magazin
3 the student understands well the basics basics of planning and producing an internal magazin and can apply learned issues in practice
5 the student understands excellent the basics basics of planning and producing an internal magazin and can to a great extent apply the learned issues in practice

Assessment Methods

Excersises anf group works


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