Basics of Communication Theory and Mass Media
| Structure Type: | Study unit |
|---|---|
| Code: | TLS6301 |
| Type: | Optional obligatory / Professional Studies |
| Curriculum: | T-LT 2008V |
| Level: | Bachelor of Business Administration |
| Year of Study: | 2 (2009-2010) |
| Credits: | 3 cr |
| Responsible Teacher: | Liedes, Pia |
| Language of Instruction: | Finnish |
Learning Outcomes
The student will be familiar with basic concepts in communication theory, how the media has changed.
Student's Workload
81 h itsenäistä työtä.
Prerequisites / Recommended Optional Courses
Tiedottava viestintä ja Suullinen ja kirjallinen vaikuttaminen.
Contents
Finnish media: history, present and future. Analysis of media and articles.
Recommended or Required Reading and Other Learning Resources/Tools
Kunelius Risto 1998. Viestinnän vallassa: Johdatusta joukkoviestinnän kysymyksiin. WSOY. Nordenstreng Kalle – Wiio Osmo A. 2001. Suomen mediamaisema. WSOY.
Mode of Delivery / Planned Learning Activities and Teaching Methods
Virtual exercises.
Assessment Criteria
1=Is familiar with basic concepts of communication theory.
3=Is familiar with concepts of communication theory and basics of news production.
5=Masters concepts of communication theory and basics of news production and is able to analyze articles.
Assessment Methods
Exercises and examination.