Implementation of Internal Newsletters
| Structure Type: | Study unit |
|---|---|
| Code: | TLS6104 |
| Type: | Optional obligatory / Professional Studies |
| Curriculum: | T-LT 2008V |
| Level: | Bachelor of Business Administration |
| Year of Study: | 4 (2011-2012) |
| Credits: | 3 cr |
| Responsible Teacher: | Backman, Maj-Lis |
| Language of Instruction: | Finnish |
Learning Outcomes
The student understands the importance of the internal magazine and internal communications. He will learn to produce and supply different types of texts
Student's Workload
Total work load of the course: 81 h
- of which scheduled studies: 40 h
- of which autonomous studies: 41 h
Prerequisites / Recommended Optional Courses
Basic studies
Contents
The magazine design, content production, journalism basics, interview techniques, cooperation with a printing company.
Recommended or Required Reading and Other Learning Resources/Tools
Mykkänen Päivi. 1998. Yhteisölehti. Tekijän opas. Inforviestintä.
Kotilainen Lauri. 2003. Parempi lehtijuttu. Inforviestintä.
Mode of Delivery / Planned Learning Activities and Teaching Methods
Lessons company visits, excersises
Assessment Criteria
1 the student understands some basics of planning and producing an internal magazin
3 the student understands well the basics basics of planning and producing an internal magazin and can apply learned issues in practice
5 the student understands excellent the basics basics of planning and producing an internal magazin and can to a great extent apply the learned issues in practice
Assessment Methods
Excersises anf group works