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Front Page > Archived Education > International Business (T-IB) > 2013 > Year 2 > Basics of Marketing Laws (TIA0203)

Basics of Marketing Laws

Structure Type: Study unit
Code: TIA0203
Type: Compulsory / Professional Studies
Curriculum: T-IB 2013
Level: Bachelor of Business Administration
Year of Study: 2 (2014-2015)
Credits: 3 cr
Responsible Teacher: Backman, Maj-Lis
Language of Instruction: English

Courses During the Academic Year 2014-2015

Impl.Group(s)Study TimeTeacher(s)LanguageEnrolment
15T-IB-2-1, T-IB-2-22014-10-27 – 2015-02-20Maj-Lis BackmanEnglish2014-08-15 – 2014-10-31

Learning Outcomes

The student will understand the rules of consumer protection, unfair competition and restrictions of competition. The student should also have a basic knowledge of intellectual property rights and understand the meaning of the exclusive rights.

Student's Workload

Total work load of the course: 81 h
- of which scheduled studies: 40 h
- of which autonomous studies: 41 h

Prerequisites / Recommended Optional Courses

Introduction to Contract Law and Obligations.

Contents

Consumer protection, Unfair business practice, Competition laws, intellectual property rights

Recommended or Required Reading and Other Learning Resources/Tools

- Legislation in force
- Toiviainen, Heikki. An Introduction to Finnish law. Helsinki. Edita 2008.
- Other material informed by the lecturer at the beginning of the course.

Mode of Delivery / Planned Learning Activities and Teaching Methods

Lectures, project learning, group work, self-studies and presentations

Assessment Criteria

level 5
- give reasons for solutions made when acting in tasks of an expert
- use independently various problem solving methods
- apply the professional ethical principles

level 3
take into account the responsibilities and obligations connected with the utilisation of information (e.g. copyrights and plagiarism)
– utilise the problem-solving methods learnt during the study unit
- find the essential parts of the problem

level 1
- recognise the area of expertise in his/her field
- utilise the problem-solving methods dealt with during the study unit when given guidance
- has a positive attitude towards developing
- identify the values of the field and the professional ethical principles

Assessment Methods

Project report and a written assignment 40% and a written exam 60%. Numerical (0-5).


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