German Business
| Structure Type: | Study module |
|---|---|
| Code: | TGS2000 |
| Type: | Optional obligatory / Professional Studies |
| Curriculum: | T-IB 2012 |
| Level: | Bachelor of Business Administration |
| Credits: | 15 cr |
| Responsible Teacher: | Frank, Kristina |
| Language of Instruction: | English |
Learning Outcomes
The student understands company activities in terms of marketing, organizational behavior and operations management.
The student masters sufficient understanding of German-speaking and multinational markets, human behavior in organizations and value-chain thinking.
The student can identify how to coordinate international marketing, human resources and manufacturing operations.
Courses:
The German-speaking Market and Trade with Germany (5 sp)
Multinational Marketing (4 sp)
Organisational Behaviour (3 sp)
Operations Management (3 sp)