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German Business

Structure Type: Study module
Code: TGS2000
Type: Optional obligatory / Professional Studies
Curriculum: T-IB 2007
Level: Bachelor of Business Administration
Credits: 15 cr
Responsible Teacher: Frank, Kristina
Language of Instruction: English

Learning Outcomes

The student understands company activities in terms of marketing, organizational behavior and operations management.
The student masters sufficient understanding of German-speaking and multinational markets, human behavior in organizations and value-chain thinking.
The student can identify how to coordinate international marketing, human resources and manufacturing operations.

Courses:
The German-speaking Market and Trade with Germany (5 sp)
Multinational Marketing (4 sp)
Organisational Behaviour (3 sp)
Operations Management (3 sp)


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