World of Tourism
| Structure Type: | Study unit |
|---|---|
| Code: | RBS1101 |
| Type: | Optional obligatory / Basic Studies |
| Curriculum: | LT 2015 |
| Level: | Bachelor of Business Administration |
| Year of Study: | 2 (2016-2017) |
| Credits: | 3 cr |
| Responsible Teacher: | Smeds, Peter |
| Language of Instruction: | English |
Learning Outcomes
The aim is for the student to recognize the geographical process in tourism and learn to take it into account in tourism planning.
Student's Workload
Total work load of the course: 81 h
- of which scheduled studies 12 h
- of which virtual lectures and instructions 28 h
- of which independent studies 23 h
- of which group work 18 h
Prerequisites / Recommended Optional Courses
Tourism and its environment.
Contents
The significance of international tourism as a global phenomenon, various factors of attraction in different areas, tourism geography, various geographical areas and their attractions, competitors to Finland in tourism context.
Recommended or Required Reading and Other Learning Resources/Tools
-Boniface, B. & Cooper, C. (2007). Worldwide Destinations: The Geography of Travel and Tourism. Butterworth-Heinemann.
Mode of Delivery / Planned Learning Activities and Teaching Methods
Lectures, exercises, study discussion and computer-based learning.
Assessment Criteria
Grade 5:
The student is able to independently classify international tourism areas in a relevant way and adopt these classifications in marketing and product development.
Grade 3:
The student is able to identify key-success factors in tourism and is able to analysis the factors and their means in different context.
Grade 1:
The student understands the basic classification of international tourism areas and recognizes some causality.
Assessment Methods
Numeric scale is used (0-5). Exercises (40%), presentation of a destination (40%) and map examination (20%). Active participation in contact lectures is required.